How much is listening to your customers worth?

I normally don’t write about work. The reason is that I feel that the slight chance that someone might feel I’m being biased towards a product that comes from the company I work for and dismiss my thoughts as “guerilla marketing” is not worth it.

However, I’m going to make an exception – and that’s because I prefer selling Zend here rather than doing it on Lukas Smith’s blog :)

Lukas raises the question of what commercial PHP distribution should be used as an alternative to RHEL outdated packages. My answer on that would be, surprisingly – use Zend Server! (well, …once it’s out of beta, of course).

Lets put the features and SLA you get from Zend Server aside for a moment.

The real reason I think you should use Zend Server is because the Zend Server product manager (hey, that’s me!) reads your blog. I’m serious about this.

I’m not sure I can quantify this, but I think that a vendor that listens so closely to what potential users (and the community) has to say is worth quite a lot in the long run. And yes, Zend has not been perfect in listening to the community – but I can honestly and whole-heartedly say that we are trying harder. The recent feedback on Zend Server gives me the feeling that we are doing ok too.

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